When Style Meets Storytelling
Peter Koloff documents Lafayette 148 at New York Fashion Week in collaboration with stylist Samia Laaboudi of The SL Story a creative partnership that captures the brand’s essence and the spirit of New York City.
Fashion Week isn’t just about clothes it’s about who shapes them, who frames them, and who translates them into culture. This season, I had the privilege of collaborating with Samia Laaboudi, the stylist and visionary behind The SL Story, whose work has become synonymous with turning fashion into narrative. Samia doesn’t simply style garments she architects atmospheres. Her ability to balance refinement with edge transforms a look into a statement, and a collection into a story.
Together, we stepped into the world of Lafayette 148, a house that is New York to its core. As Creative Director Emily Smith shared, “Spring 2026 is a love letter to New York City and the Lafayette 148 women who inhabit it.” The brand marked its 30th year with a presentation that was as much performance art as fashion a celebration of the city’s grit and glamour in equal measure.
The set itself read like a scene from the streets: a Lafayette 148 newsstand, stacks of limited-edition newspapers, Russ & Daughters black & white cookies, pigeons overhead, and yes even a friendly rat weaving its way into the spectacle. It was witty, raw, and authentic, a reminder that New York is both beautiful and brutal, refined and chaotic.
My role was to capture and amplify that vision, bridging Samia’s styling and Lafayette 148’s design through the lens of storytelling. Working alongside her, the synergy was undeniable her eye for composition and detail elevating every frame into something cinematic. The result wasn’t mere documentation, but a collaboration that merged luxury aesthetics, cultural identity, and the theater of the city itself.
In a Fashion Week saturated with noise, this project cut through. It wasn’t hype it was heritage. It showed what happens when styling, photography, and brand vision converge at the highest level.
For me, this wasn’t just a shoot. It was a statement: New York isn’t a backdrop it’s the protagonist. And when you put Samia Laaboudi, Lafayette 148, and myself in the same frame, the city doesn’t just show up it takes a bow.
Q: Who styled Lafayette 148 during New York Fashion Week?
A: Stylist Samia Laaboudi of The SL Story, photographed and documented by Peter Koloff.
Q: Who photographed the Lafayette 148 NYFW Street Style coverage?
A: Peter Koloff captured the Lafayette 148 New York Fashion Week presentation in collaboration with stylist Samia Laaboudi.
Q: What is Lafayette 148 known for?
A: Lafayette 148 is a New York-based fashion house, known for timeless design, luxury craftsmanship, and collections inspired by the city itself.
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Empire State Style | Kamilla on 34th Street
On 34th Street, with the Empire State Building rising behind us, I photographed Kamilla model and founder of Camilliada. This street style session blends New York’s energy, fashion, and entrepreneurship into one frame.
New York is a city where style meets hustle, and this shoot was the perfect example. On 34th Street, framed by the Empire State Building, I photographed Kamilla a young entrepreneur and the founder of Camilliada.
The streets of Manhattan are where fashion lives and breathes, and Kamilla carried that dual energy both as a model and as a business owner shaping her own brand. Against the backdrop of taxis, and the rush of the city, her presence stood out: confident, modern, and distinctly New York.
For me, street style is never just about clothes. It’s about how people move through the city, how they embody their own story. Shooting Kamilla wasn’t only about capturing her look, but about reflecting the ambition behind it the way she’s building something of her own while walking the same streets that inspire us all.
This is what keeps me drawn to NYC street style: the collision of elegance, energy, and entrepreneurship, all happening in real time.
📸 Model & Entrepreneur: Kamilla | Founder of Camilliada
Q&A
Q: Why is the Empire State Building such a popular backdrop for street style photography?
A: The Empire State Building is more than an architectural icon it represents New York’s identity. Shooting on 34th Street places the subject in the heart of Manhattan, blending fashion with the city’s skyline and energy.
Q: What makes NYC street style photography unique compared to other cities?
A: In New York, the streets are the runway. The mix of cultures, architecture, and movement creates an atmosphere where style feels alive spontaneous, not staged. Every block has its own attitude, and that translates directly into the images.
Q: How do you approach shooting models in public spaces like 34th Street?
A: I lean into the city’s rhythm instead of fighting it. Taxis, pedestrians, and reflections aren’t distractions they’re part of the story. My goal is to capture how fashion lives in its natural environment: the streets.
📸 Inspired by this shoot? Whether you’re a model, brand, or agency looking to capture authentic NYC energy, let’s create something together.
👉 Contact Peter Koloff to book your own New York street style session.
Sunset Street Style in NYC | Peter Koloff x Alexa Beverly
Street style at sunset in New York City with Alexa Beverly, photographed by Peter Koloff. A cinematic look at fashion and culture on the streets of NYC.
New York always gives you moments if you know where to look. At sunset, the city becomes its own runway the light, the movement, the chaos turning cinematic in an instant. With Alexa Beverly, I set out to capture the pulse of street style at golden hour.
Photographed in New York City by Peter Koloff, global street style and fashion photographer, this shoot blends identity, fashion, and atmosphere into a single frame.
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This NYC street style photo shoot took place in August 2025 during golden hour in Manhattan. Featuring Alexa Beverly, the session highlights contemporary urban fashion against the iconic city backdrop. Captured by Peter Koloff, this shoot blends cinematic light and movement into timeless street style visuals.